DSA HR Solutions

Successful SEO for HR Services Company

DSA HR Solutions receives an increase in leads (3,200% Increase) over a twelve month period. Read the case study below to learn more.

Location: San Francisco Bay Area

Industry: HR Services and Consulting

About DSA HR Solutions

DSA HR Solutions is a versatile HR consulting and outsourcing firm based in the San Francisco Bay Area, specializing in a wide range of services, including benefits administration, conflict resolution, compliance assessments, payroll, recruitment, and more. Offering on-site and virtual HR support, they cater to diverse industries such as financial services, healthcare, technology, and non-profits. Their approach is unique in providing customizable, cost-effective HR solutions, emphasizing the creation of effective policies and the importance of employee satisfaction as a cornerstone for business success.

The Challenge

In 2022, DSA HR Solutions found themselves in a predicament. Despite their best efforts, their website was failing to attract leads from Google searches, resulting in missed business opportunities. Debbie, the owner of DSA HR Solutions, recognized the urgency of the situation and sought out a solution. That's when she turned to EnlightWorks, a trusted digital marketing agency, to revamp their online strategy and boost lead generation. With a clear goal in mind, Debbie and the team at EnlightWorks collaborated to implement effective SEO tactics and website enhancements.

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Solution: A Comprehensive Approach

We take a comprehensive approach to Internet Marketing with our Managed Website Plans which includes the following:

Local SEO Strategy

We devised a local SEO strategy tailored to the client's specific market, demographic, and targeted keywords, effectively guiding potential customers to their business through natural search channels.

Website Design

Web built a website for HR services tailored to our clients industry that was designed for maximum conversions. Our approach to website design and development is user-centric and search-optimized. This includes regular website redesigns.

Website Management & KPI Tracking

We provide ongoing guidance, KPI tracking and unlimited website updates to make sure our client's business stays on target with the Local Search Strategies website and marketing goals.

Content Development

We develop valuable content, filled with essential keywords with an aim to rank for, and enables the clients to establish trust with their ideal customers and search engines alike.